Fabletics: Mastering the Reverse Showroom Strategy

In today’s digital-centric world, successful companies like Fabletics are looking to a reverse showroom strategy to meet consumer demand in the place they are already looking: online. Fabletics was founded with the goal of utilizing the reverse showroom model to gain market share in industries that may already be heavily saturated. Fabletics specializes in fashionable, high-quality athletic wear that is available at a reasonable price. The quality of its products is comparable to top-name brands like Lululemon that have been around for decades. By utilizing a reverse showroom strategy, Fabletics is able to offer its products at nearly half the cost.


Fabletics was started just a few years ago as a startup. In less than five years Fabletics has grown to garner $250 million in sales. The company has also grown its member base to over one million women that receive monthly outfits from Fabletics. Also, it can’t be denied that Fabletics has become a household name, continually taking market share away from even the largest online retailers like Amazon.


What is the Reverse Showroom?

A reverse showroom strategy basically means that instead of asking consumers to visit a traditional brick-and-mortar showroom, the entire showroom and shopping experience can be done online. Unlike a traditional website, these online showrooms provide an experience for shoppers. They often have social media integration, blogs, customer service chat functionality and many even have places for people to share real user reviews and ask questions. Reverse showrooms also allow users to save items they may want to purchase at a later date, where retail locations force shoppers to make all of their purchase decisions at one point.


Even content marketing like email campaigns and social media retargeting is designed to show past Fabletics site visitors only the content they would most like to see. This makes for a more pleasant shopping experience. Finally, Fabletics ships the outfit of the month, meeting its members’ needs.


Kate Hudson mentions that while she will always be an actress at heart, she plans to continue to be heavily involved with Fabletics as the company continues to grow. She notes that she would only become involved with a company if she truly believed in its message. She believes heavily in the power of fitness for happiness and that women everywhere should be able to find trendy, quality workout clothes that make them feel good about themselves when they exercise.

A Better Today & A Better Tomorrow: The Academy of Arts University

The Academy of Art University has done an amazing job of representing itself every year at New York Fashion Week. This is the event of all fashion events in the world, and it generates copious amounts of capital. This week-long affair displays some of the latest and greatest fashion trends of today. If you are into fashion, then this is the place to be every year in September. Academy of Art University is a top contestant at this annual event, and it has been this way for 21 straight years. For 2017, ten of its graduates put together a stunning show of fashion attire. This fashion attire included two menswear collections, five womenswear collection and two very special collaborations.


This extraordinary school, and its individuals delivered on all promises thanks to hard work. These individuals have spent numerous hours just to strut their stuff for 15 minutes. That’s the power of the runway and few fashion schools can do it any better than Academy of Art University. Ms. J. Alexander from the hit television show, “America’s Next Top Model,” was present during this viewing as well as other high-profile individuals. Of course, New York Fashion Week was a hit as expected and this remarkable school firmly put its stamp on the game.


Did you know that this specific school has produced some very important figures in society today? Some of these individuals have worked with the development of major Hollywood movies such as Hacksaw Ridge, Sully, Star Wars Rogue One, Sully, The Jungle Book, Deepwater Horizon and many more. Other successful alumni included are:


  • Canadian Olympic Sprinter Mobolade Ajomale
  • 2005’s Pulitzer Prize Winner Deanne Fitzmaurice
  • Actress Heidi Montag
  • Actress/Singer Raven-Symone
  • Film Director Vicky Jenson
  • And numerous others



Brazilian Butt Lift in Dallas

If you aren’t happy with the way your rear looks, have no fear! You can find many places in the Dallas area to get a Brazilian butt lift and get your booty looking great! However, before going into this procedure, you may want to consider a few things to make sure you would be a good candidate.


The first thing you may want to consider is if you have tried all other options to lift and tone your back side such as exercise. You also have to have a good amount of extra body fat so it can be transferred from that area to your bottom. If you don’t, butt implants may be an option. To be a good candidate you also have to be in good health and maintain a healthy routine so healing can go smoothly. The doctor may also have other requirements for your personal experience.


The Dallas area has many options for plastic surgeons to do this procedure. Innovations Medical and Farris Plastic Surgery are just a couple that would be able to help get you on the right track for the look you are going for. When selecting where you may want to get the procedure done, consult friends who may have used a plastic surgeon or search reviews to find the best match for you and your budget.


Once you pick your doctor, make sure you ask many questions such as “What do you do for patients that aren’t happy with the look?” or “How do you handle after care?” so you know what to expect. This is a surgical procedure so you want to be sure that all questions are answered and you don’t get any surprises during or after the procedure. Knowing all details before getting the butt lift will allow you to be happy with your new booty after!


Dr. Sameer Jejurikar

The fact is that people are judged by their appearance. Attractiveness is very important in modern day society. An attractive appearance boosts self esteem. People consult with a plastic surgeon for various cosmetic procedures that enhance their appearance. For example, face lifts, nose reconstruction, tummy tucks, or breast enhancement. Another group of people might consult with a plastic surgeon like Dr. Sameer Jejurikar for reconstructive surgery or to correct a birth defect or deformity. Dr. Sameer Jejurikar is a board-certified plastic surgeon located in Dallas, Texas who has extensive experience with a wide variety of plastic surgery procedures.

Dr. Sameer Jejurikar
Dr. Sameer Jejurikar is a plastic surgeon that has extensive experience with aesthetic and reconstructive plastic surgery needs. In his practice, the doctor is equipped to handle procedures that range from aesthetic to reconstruct procedures. Certainly, Dr. Sameer Jejurikar has extensive experience and training in plastic surgery procedures. However, the doctor specializes in a wide variety of cosmetic procedures. For example, he specializes in breast augmentation, tummy tucks, mommy makeovers, rhinoplasty, liposuction, and more.

More About Sameer Jevurikar
Dr. Sameer Jejurikar is a kind and caring medical professional that believes in helping his patient’s achieve their personal cosmetic goals. Whether the goal is for a more youthful appearance or a reconstructive procedure, the doctor is there to listen to the patient and give them his undivided attention. Indeed, Dr. Jejurikar believes in giving back to the less fortunate too. He has participated in several medical missions and actively participates with an organization the improves the lives of impoverished children in Bangladesh.

Dr. Sameer Jevurikar has very convenient offices that are located in Dallas and Plano, Texas. He is also affiliated with several hospitals in the community. Contact Dr. Samer Jevurikar today for more information or a consultation about services provided by this board-certified plastic surgeon.

Malcolm CasSelle and His Empire of Cryptocurrency

Malcolm CasSelle is one of the leaders of the cryptocurrency today. That is for in-game cryptocurrency that is. His followers are all those users who make micro-payments in games. While there are limits to this, due to technical issues that come up from time to time, the business is progressing nicely. There are marketplaces where this is happening today. WAX, Worldwide Asset eXchange, is a marketplace where this type of currency is exchanged.


WAX allows people to use a widget called OPSKINS to exchange this currency. It is used in the games people play now. That way the player never have to leave their game. They can make their purchase with a simple click and enjoy their play. When combined with the various payment processing companies the only restrictions are the countries where they live. Protections are even actively taken to protect against fraud. This system to protect from fraud also protects against the isolation of the various regions for gameplay. WAX makes all of that seamless exchange possible.


There have been many companies participating in this type of venture over the years. In-game currency is one of the fastest markets in computer science today. Many businesses beyond games use it. In the case of some, it is their largest area of financial stability. The future of this type of industry is exciting. There is little doubt that CasSelle will be right there as it grows in the future.


As the President of WAX, Malcolm CasSelle previously worked on startups and been an investor as well. Some of those companies are leaders today, Facebook being just one of them. He has also donated to many academic ventures as well. His investments are widely varied. It has been a passion in his life since the beginning of his career.


He speaks Mandarin Chinese and Japanese as well. He received his bachelor’s degree in Computer Science from MIT. He went on to complete his master’s degree in the same field of study from Stanford University. There is little more known publicly about his early years, but he is 48 years old today. He is a passionate entrepreneur.


The Frontera Fund Fights The Injustices Of Sheriff Joe Arpaio

The Frontera Fund has quickly built a name for itself as one of the leading defenders of human rights of those living and working along the U.S.-Mexican border in Arizona and the surrounding states. Only born in 2012, The Frontera Fund began life following the decision of the Ninth Circuit Supreme Court to come down in favor of journalists Michael Lacey and Jim Larkin who had been illegally arrested and detained overnight by Sheriff Arpaio following an investigation into events in Maricopa County; allies of Sheriff Arpaio in Arizona had moved to force the journalists and owners of Village Voice Media to release their personal records regarding readers including IP addresses on Online subscribers.


Michael Lacey and Jim Larkin were taken from their homes on the night of October 18, 2007, in unmarked vehicles as an obvious form of intimidation against the journalists who had refused to reveal the personal information of their readers. While being held in jail a fellow inmate asked Michael Lacey why he had been arrested, Lacey’s reply was a simple statement, “writing”.


Although the incident may have become headline news around the U.S. on October 18, 2007, when media outlets reported the arrest of their fellow journalists and called the attention of the public to the incident a legal battle had been rumbling on between Village Voice Media and Sheriff Arpaio for a number of weeks. Larkin and Lacey had begun an investigation into a number of financial irregularities at the Maricopa County Sheriff’s Department headed by Joe Arpaio; the publication of a story revealing the details of the irregularities followed and would lead to the arrest of the two journalists. Michael Lacey and Jim Larkin were soon served with a Grand Jury subpoena from Maricopa County calling for the release of personal information of subscribers to the Phoenix New Times news outlet.


The arrest of Jim Larkin and Michael Lacey would follow these events and lead to a Supreme Court battle in the Ninth Circuit resulting in the journalists being given compensation of $3.7 million for their illegal detention and arrest. The journalists decided to put the compensation to good use with the formation of The Frontera Fund dedicated to providing assistance to members of the Hispanic community and people of color so long victimized by Sheriff Arpaio over the course of his stewardship of the Maricopa County Sheriff’s Department.

3 Factors that Enhance Ecommerce Customer Experience

Many companies across the globe are taking advantage of the latest advances in marketing. In specific, those marketing initiatives that focus their efforts on the individual customer. While the audiences that marketing teams reach out to may still be broad, the major aim is to ensure the individual in these audiences are always heard. So, it is also important to note that the methods that they are using today has changed quite dramatically. As a result, instead of a business launching marketing campaigns that cater to their own business operations and those things that they want to force people to buy because they are available, the new wave and trends in the industry in recent times are now meant to scale down the target audiences to individuals and their personal requirements.

In a nutshell, the newer methods are now focused on the customer needs, wants and their personal preferences. With this in mind, here are some of the top things that the ecommerce customer experience marketing plan offers to today’s business owners.

#1. – Securing the Data

Secures data that’s used to Analyze Individual Customer Buying Habits

Big data is a topic that the world is talking about for a number of different essential reasons. In fact, virtually every industry who conducts any type of business may have the potential of benefiting from the newer ecommerce customer experience concepts. For instance, with this new marketing strategy, businesses can benefit from artificial intelligence and the combination of ecommerce customer experience strategies. This is because the data that is gathered and stored helps to create a profile based on the customer’s online journey.

#2. Predicts and Prioritize

Once the data that the organization captures is stored in a database for retrieval, this information can be analyzed to be used for various purposes including identifying the past buying practices to see what kind of products and services that they have purchased. This information is then used to create a better buying experience using the latest information. For instance, there are many giants in the online world that use this data to present other alternative purchases that the buyer may be interested in. It does not matter if the products are electronics or a certain type of clothing items, the main goal and objectives are to focus on the things that the customer has already shown an interest in.

#3. Dashboard Controls for Software

In order for the small businessman to participate in this new marketing concept, it is essential to have the software tools available. Fortunately, these tools are available in the form of applications that offer easy to use dashboard technology.

Learn more: https://en.wikipedia.org/wiki/Sentient_Technologies

Todd Lubar Sees Global Change in Smart Tech

Throughout the history of the world, the economy has been shaped by innovation, seeing the most consistent periods of prosperity at a time when innovation was at their height. Often times, these innovations were not implemented by the governing bodies of a country, but by inventors and entrepreneurs that have mastered their crafts, delivering a product that increases efficiency through and through. Inventions such as the steam engine, revolutionized global travel, while also altering the world’s economic infrastructure due to the jobs that it created for generations to come. While increased job opportunities are always a good thing, the most beneficial factor provided by innovation lies in the goods and services that can be utilized to improves society in areas regarding the quality of life and longevity. In today’s world, which has been regarded as the golden age of creativity, advancements concerning computer tech, non-gas powered cars, and the internet, are taking place every day. Traditionally, the real estate market has been consistently lacking when compared to other industries, yet Todd Lubar, and a number of savvy real estate investors, are seeking to combine new technology, in particular, the Internet of Things, with traditional real estate fundamentals. Check out Yelp to see more.

According to Ideamensch, Smart home technology is taking the industry, as well as the world, by storm, as we are now able to control the conditions of our homes with the addition of smart lights and smart locks, remotely. These latest innovations, while currently only servicing a niche market, will continue to increase with respect to how common they are. For those with physical handicaps or limitations, the addition of smart tech in the home is making daily life easier and more efficient. Reaching a light switch, just a few years ago, meant physically touching it, but now this can be done with a remote control, or voice activation, making independent living a much greater possibility. For more details visit Crunchbase.

Todd Lubar attended college at Syracuse University, where he graduated with a Bachelor of the Arts degree in speech communication. Soon after garnering his degree, he began working with Crestar Mortgage Corporation – an experience that he has since regarded as providing him with invaluable experience. Today, Mr. Lubar is the head of TDL Global Ventures, LLC.

New Technology by Talk Fusion is Getting Attention

Recently, Talk Fusion released a new version of its WebRTC technology. The Live Meetings is now better than ever, and better suited for those who need to conduct business quickly and proficiently. Companies both small and large are now the beneficiaries of the latest version of Live Meetings and it’s getting attention all across the country for its ease of use and seamless interface. Bob Reina, CEO of Talk Fusion, is the revolutionary mind behind the company, focused on innovation and superior means of communication.


This video-conferencing tool is now making meetings more convenient, permitting up to 15 hosts and allowing up to 500 participants to be a part of meetings. The connection is prime, with clear audio and video. The sophistication behind this real-time tool makes it easy for any participant to utilize any modern browser. Additionally, participants no longer have to worry about downloads for recording. With a simple click, participants can open up a new browser for recording.


This no hassle communication tool is just one small part of Bob Reina’s vision to help change the lives of others. It was in 2007 when Reina started the company, but his desire to help others achieve their goals led Reina to put the company into the network marketing model. The ability to help others earn income from home and reach their financial goals while spending more time with their family was at the core of Reina’s plan to help change lives.


In the process of helping others reach their goals, Reina’s company was focused on commercial users. The overall goal for this customer type was to aid in increasing their revenue and productivity through the use of this real-time technology. Reina also included a Video Suite tool that would allow companies to create compelling videos and utilize them for their promotional campaigns.


Reina may be the man for innovation in technology, but he is also noted for his philanthropy. His giving back to the community has included everything from supporting an orphanage in Indonesia to helping the people of Nepal recover from the earthquakes. There seems to be no end to what Reina is willing to do to help others, including giving of his own profits to help others. Learn more: http://www.superbcrew.com/talk-fusion-delivers-award-winning-video-communication-products-and-video-marketing-solutions/

Nabors Industries CEO Tony Petrello Helps The City Of Houston In Its Darkest Hour

Natural disasters are among the worst thing that can happen to a city. When a city is hit by a natural disaster it can wreak unimaginable destruction and horror. Many people are fearful during devastating events. A lot of them think that death looms on the horizon. Also, people come to realization that they will lose everything that it took years to gain.

Houses, cars, possessions and even personal memories can all be wiped out by a natural disaster. On August 25, 2017 the city of Houston felt the desolation that was caused by Hurricane Harvey. Hundreds of thousands of people were displaced by the storm. It was truly Houston’s darkest hour within the history of this city.

While relatively few people lost their lives; so many individuals suffered through this ordeal. If it were not for the relief area of volunteers, companies, individuals and the government; many people would still be suffering to this day.

Tony Petrello is a CEO. He is in charge of Nabors Industries. This organization is an energy drilling contractor. This company has been around since 1968 and it values helping those in need. One of the core values of Nabors is charitable work.

Read more on bizjournals.com

The company expects its 1200 employees to give back to the communities where they work in some type of way. When Hurricane Harvey devastated Houston, Petrello knew that his organization had to do their part to make things better.

The company has a major operational branch that is located within the city of Houston. When the storm struck Petrello knew that he had to mobilize his workforce and get them out to devastated areas.

He sent out groups of his employees in and around the Gulf Coast regions where the hurricane did the most damage. Petrello even paid his employees to help out in this effort. Once his workers arrived they did everything from serving food to helping out local communities with their support.

Petrello has a spirit of giving that fits in nicely with the company’s core values. He knows that when a company is fortunate to have a great deal of wealth they need to give back to the communities and people that support them.

Petrello makes it a point to give. Giving is a way of life for him. This is why he did not have a problem assisting in the Hurricane Harvey relief effort. Petrello and Nabors Industries has helped to save lives and to bring people relief in the aftermath of Houston’s worst natural disaster.

Visit releasefact.com for more details about Anthony Petrello.